AI sales agent ROI calculator: how much is your website leaving on the table?
Example values: replace them with yours.
| Scenario | Extra sales / month | Extra revenue | Extra margin | Net gain (margin − cost) | ROI | Pays back in |
|---|---|---|---|---|---|---|
| +5 % | 3.8 | $5,625 | $2,250 | $2,171 | 2,748.1 % | 2 days |
| +10 % | 7.5 | $11,250 | $4,500 | $4,421 | 5,596.2 % | 1 days |
| +20 % | 15 | $22,500 | $9,000 | $8,921 | 11,292.4 % | 1 days |
These are scenarios, not a promise: the real lift depends on your offer and traffic. Measure it during the free trial.
Measure it on my site (7 days free)An honest ROI calculation separates five things: extra revenue, the margin you actually keep, the cost of the agent, the net gain, and how long it takes to pay back. Enter your visits, conversion rate, average sale and margin; the calculator shows three conversion-lift scenarios that you choose.
How to read the result
- Extra revenue: extra sales × average sale. This is not what you earn.
- Extra margin: the part of that revenue you keep after the cost of the product or service.
- Net gain: extra margin minus the agent’s cost. This is the number that matters.
- ROI: net gain divided by the agent’s cost. Payback: the days of extra margin needed to pay for a month of the agent.
Go further
- The leads calculator estimates how many leads an agent brings before talking about sales.
- The lost revenue calculator puts a number on visitors who leave without an answer.
FAQ
What ROI should I expect from an AI sales agent?
It depends on your traffic, average sale and margin. Test several scenarios here, then measure the real lift during the free trial.
Why count margin instead of revenue?
Because a tool is paid for with what you keep, not with what you invoice.
Is my data stored?
No, the calculation runs in your browser.
How much does Brift.ai cost?
$79 per month after a 7-day free trial, with unlimited conversations.